Design Coding - SEO Rapping

Seo and web design Rap , got over 300k on youtube.

The Poetic Prophet (AKA The SEO Rapper) is back with another marketing rap. This time he describes how web standards and proper design can affect the ranking and conversion of pages on your site.

lyrics:Your site design is the first thing people see
it should be reflective of you and the industry
easy to look at with a nice navigation
when you can't find what you want it causes frustration
a clear Call to action to increase the temptation
use appealing graphics they create motivation
if you have animation
use with moderation
cause search engines can't index the information
display the logos of all your associations
highlight your contact info that's an obligation
create a clean design you can use some decoration
but to try to prevent any client hesitation
every page that they click should provide and explanation
should be easy to understand like having a conversation
when you design the style go ahead and use your imagination
but make sure you use correct color combinations
do some investigation, look at other organizations
but don't duplicate or you might face a litigation
design done, congratulations but it's time to start construction
follow these instructions when you move into production
your photoshop functions then slice that design
do your layout with divs make sure that it's aligned
please don't use tables even though they work fine
when it come to indexing they give searches a hard time
make it easy for the spiders to crawl what you provide
remove font type, font color and font size
no background colors, keep your coding real neat,
tag your look and feel on a separate style sheet
better results with xml and css
now you making progress, a lil closer to success
describe your doctype so the browser can relate
make sure you do it great or it won't validate
check in all browsers, I do it directly
gotta make sure that it renders correctly
some use IE, some others use Flock
some use AOL, I use Firefox
title everything including links and images
don't use italics, use emphasis
don't use bold, please use strong
if you use bold that's old and wrong
when you use CSS, you page will load quicker
client satisfied like they eating on a snicker
they stuck on your page like you made it with a sticker
and then they convert now that's the real kicker
make you a lil richer, your site a lil slicker
design and code right man I hope you get the picture
what I'm telling you is true man it should be a scripture
if it's built right you'll be the pick of the litter
everyone will want to follow you like twitter
competition will get bitter and you'll shine like glitter
if you trying to grow your company will get bigger
design and code right man can you get with it

Content Is King!

There is a saying that everyone refers to when it comes to internet marketing. Content is king! That means that content is really important. The better information your website has about a product or service the better it will rank. But the information needs to be unique. Google will punish you if you steal content from other sites and just copy and paste it on your site. Google will also punish you and even ban your site if you scrape alittle from here and a little from there to fool the search engine. They have special rules in place that finds this automatically and blocks you. That doesnt mean that you cant quote someones article once in a while! Also I found that on blogs the rules change a bit because blogs are allways posting things that other people wrote and discussing them.

If you are like me and you dont know how to write well I suggest hiring a freelancer or a company to write content for you. They can interview you over the phone or you can send them some bullet points and they will do the rest of the work for you.

Search engines love articles. you should have as many articles about your products and services written as possible and you should do this often.

Fees for content vary greatly depending on the experiance and quality of the writter. Some writters can write really well but they dont understand keywords and the internet. You need to find a writter that know how to write keyword friendly articles. But dont overdo the keywords because you will get blocked. I suggest that each article should focus on two keywords and use them two times each at least. Also depending on how long the article is.

Here is how people and companies charge for content or copywriting. By the hour, By the job, By the word. Not allways will you get more by paying more. At the same time if you pay nothing you will get nothing.

Ill continue writing about content at a later date. Thanks for tuning in.

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